How the TikTok Algorithm Actually Works in 2025
“The Algorithm” isn’t random. It’s a recommendation engine. Let’s clear this up:...
NTYCED is a social media consultancy built for brands, creators and teams who want to show up online with clarity, creativity and a little bit of chaos (the good kind).
Founded by content creator and social media specialist, Shirleigh Humphreys, NTYCED blends over a decade of industry experience with a sharp understanding of what makes people actually stop scrolling. From content creation and social media management to community building and custom workshops — we don’t do generic. We do content that connects and strategy that sticks.
Whether you’re growing a brand, launching something new, or just tired of posting for the sake of it — you’ve just found your new favourite collaborator.
Ranking
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Optimization
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Development
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